Global Retail VM Campaign
Origins (Esteé Lauder Companies) – GinZing™ – Tinted & Lightweight Campaigns
Designed all printed graphic elements of the newest product release from Origins’ GinZing franchise – GinZing™ SPF 40 Energy-Boosting Tinted Moisturizer and GinZing™ Energizing Lightweight Moisturizer.
Collaborated closely with the 3D visual merchandising team to ensure 2D elements align with 3D physical constraints, as well as communicated closely with copy team to ensure that alignment on messaging.